Tofurky is suing Arkansas for the right to call its products plant-based meat

Fast Company - 25 days ago


In Arkansas, it’s about to be illegal to call a veggie burger a veggie burger. The new law, set to go into effect on July 24, is the latest in a series of state laws to ban plant-based meat producers from using “meat” and related words in their labelling. But a new lawsuit argues that the Arkansas law violates both the First Amendment right to free speech and the Fourteenth Amendment right to due process.