How Many Rappers Have Hurt Their Careers Using Instagram Live?

Uproxx - 04-23


It’s ironic how integral Instagram has become for musicians in 2019 — especially rappers. The platform, designed primarily as a sort of online photo album to share pictures and videos, has become the foremost item in the rap promotion toolbox. More and more rappers rely on the app to promote their music and build their fan bases than ever; some rappers owe their entire careers to Instagram, which gave them a space to showcase their personalities way before they were able to show off their talents.